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Society attacks early, when the individual is helpless.

B. F. Skinner

We shouldn’t teach great books; we should teach a love of reading. Knowing the contents of a few works of literature is a trivial achievement. Being inclined to go on reading is a great achievement.
B. F. SKINNER

Achievement Book Education Greatness Love Reading Study Teacher
No one asks how to motivate a baby. A baby naturally explores everything it can get at, unless restraining forces have already been at work. And this tendency doesn’t die out, it’s wiped out.
B. F. SKINNER

Baby Curiosity Death Education Force Motivational Work
Twenty-five hundred years ago it might have been said that man understood himself as well as any other part of the world. Today he is the thing he understands least.
B. F. SKINNER

Himself Man Nature Past Understand World
What is love except another name for the use of positive reinforcement? Or vice versa.
B. F. SKINNER

Deep Love Positive
Society already possesses the psychological techniques needed to obtain universal observance of a code – a code which would guarantee the success of a community or state. The difficulty is that these techniques are in the hands of the wrong people-or, rather, there aren’t any right people.
B. F. SKINNER

Community Difficult Hands Need People Right Success Wrong
I will be dead in a few months. But it hasn’t given me the slightest anxiety or worry. I always knew I was going to die.
B. F. SKINNER

Anxiety Death Myself Worry
Give me a child and I’ll shape him into anything.
B. F. SKINNER

Children Education Himself Myself
Let men be happy, informed, skillful, well behaved, and productive.
B. F. SKINNER

Happiness Man Production Skill
A disappointment is not generally an oversight. It might just be the best one can do the situation being what it is. The genuine error is to quit attempting.
B. F. SKINNER

Best Disappointment Mistake Perspective Quit Try
The simplest and most satisfactory view is that thought is simply behavior – verbal or nonverbal, covert or overt. It is not some mysterious process responsible for behavior but the very behavior itself in all the complexity of its controlling relations.
B. F. SKINNER

Control Education Mystery Relationship Responsible Satisfaction Simplicity View
Your liberals and radicals all want to govern. They want to try it their way- to show that people will be happier if the power is wielded in a different way or for different purposes. But how do they know? Have they ever tried it? No, it’s merely their guess.
B. F. SKINNER

Different People Trying
It is a surprising fact that those who object most violently to the manipulation of behaviour nevertheless make the most vigorous effort to manipulate minds.
B. F. SKINNER

Change Effort Mindset Violence
Somehow people get the idea I think we should be given gumdrops whenever we do anything of value.
B. F. SKINNER

Ideas Myself People Thinking Value
The mob rushes in where individuals fear to tread.
B. F. SKINNER

Army Battle Fear People
The juvenile delinquent does not feel his disturbed personality. The intelligent man does not feel his intelligence or the introvert his introversion.
B. F. SKINNER

Disturb Feeling Himself Intelligence Men Personality
The only geniuses produced by the chaos of society are those who do something about it. Chaos breeds geniuses. It offers a man something to be a genius about.
B. F. SKINNER

Born Breed Education Genius Men Production

Society attacks early, when the individual is helpless.

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Society attacks early, when the individual is helpless.

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