…not everyone is willing to defend a position of ‘not knowing.’ There is no virtue in ignorance for its own sake.
B. F. SKINNERA disappointment is not generally an oversight. It might just be the best one can do the situation being what it is. The genuine error is to quit attempting.
More B. F. Skinner Quotes
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To say that behaviors have different ‘meanings’ is only another way of saying that they are controlled by different variables.
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It is a surprising fact that those who object most violently to the manipulation of behaviour nevertheless make the most vigorous effort to manipulate minds.
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That’s all teaching is; arranging contingencies which bring changes in behavior.
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The mob rushes in where individuals fear to tread.
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We admire people to the extent that we cannot explain what they do, and the word ‘admire’ then means ‘marvel at.’
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I may say that the only differences I expect to see revealed between the behavior of the rat and man (aside from enormous differences of complexity) lie in the field of verbal behavior.
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The alphabet was a great invention, which enabled men to store and to learn with little effort what others had learned the hard way-that is, to learn from books rather than from direct, possibly painful, contact with the real world.
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We are only just beginning to understand the power of love because we are just beginning to understand the weakness of force and aggression.
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A person’s genetic endowment, a product of the evolution of the species, is said to explain part of the workings of his mind and his personal history the rest.
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A failure is not always a mistake, it may simply be the best one can do under the circumstances. The real mistake is to stop trying.
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A failure is not always a mistake, it may simply be the best one can do under the circumstances. The real mistake is to stop trying.
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It is not a question of starting. The start has been made. It’s a question of what’s to be done from now on.
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It has always been the task of formal education to set up behavior which would prove useful or enjoyable later in a student’s life.
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It is a mistake to suppose that the whole issue is how to free man. The issue is to improve the way in which he is controlled.
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We have seen that in certain respects operant reinforcement resembles the natural selection of evolutionary theory. Just as genetic characteristics which arise as mutations are selected or discarded by their consequences, so novel forms of behavior are selected or discarded through reinforcement.
B. F. SKINNER