An important fact about verbal behavior is that speaker and listener may reside within the same skin.
B. F. SKINNERGoing out of style isn’t a natural process, but a manipulated change which destroys the beauty of last year’s dress in order to make it worthless.
More B. F. Skinner Quotes
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Science is a willingness to accept facts even when they are opposed to wishes.
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…not everyone is willing to defend a position of ‘not knowing.’ There is no virtue in ignorance for its own sake.
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But restraint is the only one sort of control, and absence of restraint isn’t freedom. It’s not control that’s lacking when one feels ‘free’, but the objectionable control of force.
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We have not yet seen what man can make of man.
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To say that behaviors have different ‘meanings’ is only another way of saying that they are controlled by different variables.
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It is not a question of starting. The start has been made. It’s a question of what’s to be done from now on.
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That’s all teaching is; arranging contingencies which bring changes in behavior.
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Old age is rather like another country. You will enjoy it more if you have prepared yourself before you go.
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A fourth-grade reader may be a sixth-grade mathematician. The grade is an administrative device which does violence to the nature of the developmental process.
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A piece of music is an experience to be taken by itself.
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To say that behaviors have different ‘meanings’ is only another way of saying that they are controlled by different variables.
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A failure is not always a mistake, it may simply be the best one can do under the circumstances. The real mistake is to stop trying.
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If the world is to save any part of its resources for the future, it must reduce not only consumption but the number of consumers.
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A vast technology has been developed to prevent, reduce, or terminate exhausting labor and physical damage. It is now dedicated to the production of the most trivial conveniences and comfort.
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A first principle not formally recognized by scientific methodologists: when you run into something interesting, drop everything else and study it.
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