I feel as a brand I’m here to be around for a long time.
SERENA WILLIAMSI feel as a brand I’m here to be around for a long time.
SERENA WILLIAMSI just never give up. I fight to the end. You can’t go out and say, ‘I want a bag of never-say-die spirit.’ It’s not for sale. It has to be innate.
SERENA WILLIAMSI love who I am, and I encourage other people to love and embrace who they are. But it definitely wasn’t easy – it took me a while.
SERENA WILLIAMSI don’t want to end my career and then start something. I like to do something while my career is still hot and I’ve always enjoyed designing.
SERENA WILLIAMSI’ve never felt invincible. I’ve never used that word to describe me ever.
SERENA WILLIAMSTo this day, I don’t love my arms. People want more fit arms, but my arms are too fit. But I’m not complaining. They pay my bills.
SERENA WILLIAMSIf you can keep playing tennis when somebody is shooting a gun down the street, that’s concentration.
SERENA WILLIAMSI just hate to lose. When I am on the court, it is like my life depends on it.
SERENA WILLIAMSI’m thankful to my family, friends, and fans for all of their support.
SERENA WILLIAMSI don’t have anything to prove ever, ever in my life. If I have something to prove, what does that mean for everyone else? And I think everyone should have that attitude.
SERENA WILLIAMSI never left my roots. You can identify me as someone that didn’t become high and mighty. Humility is a defining [trait] all of us can forever learn, and I try to be as humble as anyone can be.
SERENA WILLIAMSYou can be whatever size you are, and you can be beautiful both inside and out. We’re always told what’s beautiful and what’s not, and that’s not right.
SERENA WILLIAMSI was just tired of losing. Life was passing me by.
SERENA WILLIAMSI really hope that I can be helpful in that journey because I do believe that women deserve the same pay. We work just as hard as men do. I’ve been working, playing tennis, since I was three years old. And to be paid less just because of my sex – it doesn’t seem fair.
SERENA WILLIAMSI always say that when I’m playing well, no one can beat me. I’m not just saying that to sound full of myself or anything, but it’s true.
SERENA WILLIAMSI always believe I can beat the best, achieve the best. I always see myself in the top position.
SERENA WILLIAMS