“Show class, have pride, and display character. If you do, winning takes care of itself.”

I make my practices real hard because if a player is a quitter, I want him to quit in practice, not in a game.

Don’t give up. Reach down inside of you and you’ll find something left.

I ain’t never been nothin but a winner.

I know what it takes to win. If I can sell them on what it takes to win, then we are not going to lose too many football games.

When you play defense you have to storm the fort or play cover – you can’t do both.

Set goals – high goals for you and your organization. When your organization has a goal to shoot for, you create teamwork, people working for a common good.

Don’t worry about making friends; don’t worry about making enemies. Worry about winning, because if you win, your enemies can’t hurt you, and if you lose, your friends can’t stand you.

You take those little rascals, talk to them good, pat them on the back, let them think they are good, and they will go out and beat the biguns.

Don’t give up at half time. Concentrate on winning the second half.

All I know is, I don’t want to stop coaching, and I don’t want to stop winning, so we’re gonna break the record unless I die.

They say I teach brutal football, but the only thing brutal about football is losing.

In a crisis, don’t hide behind anything or anybody. They’re going to find you anyway.

People who are in it for their own good are individualists. They don’t share the same heartbeat that makes a team so great. A great unit, whether it be football or any organization, shares the same heartbeat.

It’s not the will to win that matters-everyone has that. It’s the will to prepare to win that matters.

If it is worth playing, it is worth paying the price to win.

If wanting to win is a fault, as some of my critics seem to insist, then I plead guilty. I like to win. I know no other way. It’s in my blood.